Ameen Foods Everlasting Flower (Helichrysum arenarium) is a vibrant and versatile botanical, admired for both its enduring beauty and its traditional wellness uses. With its golden-yellow hue and papery petals, this flower maintains its color and form even after drying—earning it the name “Everlasting” for its timeless appeal.

Beyond its decorative charm, Everlasting Flower holds a valued place in aromatherapy and natural skincare. The essential oil extracted from Helichrysum is prized for its soothing and rejuvenating qualities, while the dried blooms are often used in herbal blends, teas, and fragrant sachets for their subtle, calming aroma.

Whether used in crafts, home décor, or holistic wellness, Everlasting Flower brings a natural elegance and gentle vitality to any setting.

Botanical Name: Helichrysum arenarium
Also known as: Immortelle, Eternal Flower, Strawflower, Golden Everlasting, Paper Daisy, Curry Plant, Xerochrysum, Yellow Chrysanthemum, Pearly Everlasting.